OTA � Online Travel Agency What is the meaning/definition of OTA; in the hospitality industry? OTA stands for Online Travel Agency. OTAs are online companies whose websites allow consumers to book various travel related services directly via the Internet.� In other words; OTAs are online companies whose websites allow consumers to book various travel related services directly via the Internet. They are 3rd party agents or booking engine reselling trips; hotels; cars; flights; vacation packages etc. provided/organised by others. Some examples of OTA’s are Booking. com; Expedia; Priceline; Agoda; MakeMyTrip; Cleartrip; Laterooms; LateBeds etc. Read more about How OTAs work with hotels? �
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